Movement 26.2: should you wait until January?

By George Green · · 6 min read

A woman in her late 40s walking briskly along a UK canal towpath in early morning light, glancing at a fitness watch on her wrist.

Update, 14 October 2026. This post reflects our July coverage. We have not verified a public sign-up route or exact launch date. Early 2027 remains the reported window, and final walking and reward rules are unclear. See the current Movement 26.2 guide and sign-up status for the latest check.

You do not need to wait for Movement 26.2 to start walking. When I wrote this in July, reports pointed to January 2027, roughly six months away. That date remains an expectation, not a verified deadline.[3] My advice is to use the time you have to find a routine that fits your week. How long it takes to feel familiar varies between people.

This is my take on Movement 26.2, not a fresh news report. If you want the always-current facts, our Movement 26.2 guide is the page we keep updated. Our announcement post covers what was confirmed on day one, in full. Here's the short recap before I get into my actual argument.

NHS England announced Movement 26.2 on 3 July 2026.[1] Here is what the July reports described:

  • Walk 26.2 miles, a marathon, over a month. Final daily requirements remain unverified.[2]
  • It's free to join, with no entry fee.[3]
  • January 2027 was the reported launch expectation.[3]
  • Digital rewards were proposed first, with vouchers and discounts discussed for later. Foster has floated a three-month streak as an early milestone.[4]

Coverage often describes 20 to 30 minutes of walking a day. The reports do not settle whether that is guidance or a daily rule. Our daily-minimum guide explains the difference.[3]


What happens if you wait for Movement 26.2's launch day?

Waiting means trying to go from inactive to 26.2 miles a month overnight in January, which is the hard way to start any new habit. Building your walking base gradually now, before launch, is far easier on your body and far more likely to stick.

The NHS's own advice backs this up. If you're not very active, it recommends increasing your walking distance gradually rather than jumping straight to a target.[5] The NHS's Couch to 5K programme, built for absolute beginners, puts it plainly: "it's all about starting small and building up gradually."[6] A manageable routine now gives you time to find what works before the darker months make some outdoor walks less appealing.

If you haven't exercised in years, you're not alone in this, and you're not behind some curve everyone else is ahead of. 11.8 million adults in England are already classed as inactive, doing less than 30 minutes of activity a week.[7] That's nearly a quarter of all adults. This is exactly the group the organisers say the scheme is for.[1]

If you have a health condition, or you haven't exercised for some time, it's worth a quick word with your GP before you start building up.[8]


How long does it take to build a walking habit before Movement 26.2 launches?

Research suggests it takes a median of 66 days, roughly two months, for a new habit to feel automatic, with a range of 18 to 254 days depending on the person. Those figures are not a deadline or a promise that your walking habit will be automatic before launch.

A 2024 systematic review pooled multiple studies on health habit formation. It reported that the original research, by Lally and colleagues, found a median time to reach 95% automaticity of 66 days, with individual results ranging from 18 to 254 days.[9] Looking across the wider evidence base, the same review concluded that health-related habits typically take two to five months to develop.[9] For the original study itself, see Lally, van Jaarsveld, Potts and Wardle (2010).[10]

Missing a day here and there doesn't reset the clock. Describing her own research to UCL, Phillippa Lally said plainly: "missing one opportunity did not significantly impact the habit formation process."[11] That matters for two reasons. It means an off day while you're building your own walking habit isn't a setback worth dwelling on. LBC also reported flexibility in the proposed scheme, although that does not settle its final daily rules.[4]

In July, a January launch looked like a useful window for preparation. The same reasoning applies whenever you read this: begin with a walk you can repeat and allow yourself time to build up. Our beginner's guide to Movement 26.2 gives an example you can adapt. The habit research describes a wide range, so there is no reason to turn its average into a personal deadline.[9]


Why waiting for Movement 26.2 doesn't make sense to me

This next bit is my take, not a news report, so treat it as opinion. My honest view is that January resolutions are a bad match for a scheme built like this one, and that the time before launch is a useful chance to find a routine you enjoy.

I've built a fitness app for years, and January is where good intentions reliably go to die. Everyone starts on the same day, from a cold start, usually after weeks of moving less over the holidays rather than more. Piling a brand-new 26.2-mile monthly target onto that is a rough way to begin something that's meant to be forgiving.

There's a more specific reason to start now, beyond general fitness advice. Movement 26.2 is explicitly built around streaks.[4] That's the same daily-return mechanic used by apps like Duolingo and Snapchat.[1] That's not a side detail. It is part of the reported idea, though the final reward rules remain unclear. So the single most useful thing you can practise before January isn't walking further. It is having a small walk you can return to after a busy day or a break. Practising that before the scheme opens gives you a starting point. You do not have to protect a perfect streak. Whether the rewards themselves actually work is a separate question, and we weigh the evidence in will Movement 26.2 actually work?


What should you do this week to get ready for Movement 26.2?

Start small, this week, with a walk you can repeat daily rather than a big one you can't manage twice. A few concrete steps:

  • Download Motion and let it set a weekly activity goal based on your recent activity, then watch your Motmot grow as you move. Motion is free to start, with optional paid features. If you'd rather not add an app, your phone's built-in step counter works too. Just don't aim for the full 0.87 miles a day straight away.
  • Work out your own numbers with our walking calculator, pre-set to the 26.2-mile monthly target, so you can see what it means at your own pace.
  • Follow the four-week build-up in our beginner's guide to Movement 26.2 instead of guessing your own progression.
  • Bookmark the sign-up page for whenever registration opens, so you're not hunting for it from scratch in a few months.

Where Motion fits into getting ready for Movement 26.2

I should be upfront about this, because it's relevant. Motion is a walking and fitness app. It has no affiliation with the NHS or Movement 26.2, and it isn't an official or endorsed app for the scheme. There's no data link between Motion and the scheme's tracking, which hasn't been confirmed yet anyway. What Motion does is meet you where you actually are. Its adaptive weekly goals use your recent activity history and adjust over time. Its Motmot keeps the progress you've built through an off day rather than resetting it, which matters if the last few years have taught you anything about how real weeks actually go.


What happens next with Movement 26.2?

Our Movement 26.2 guide carries the latest status, with a date for each check. This one is a snapshot of my thinking on 6 July 2026, not a fixed plan.

If waiting for January has crossed your mind, I understand it. You can still use today to find a small walk that fits. A familiar route and a time that works for you are useful whatever happens to the scheme's launch date.

Try Motion free →

Frequently asked questions

If you have anything else you want to ask, reach out to us.

Motion app icon

Your Fitness Journey Starts Here

Download Motion free and discover why this is the fitness app you'll actually keep using. Your future self (and your Motmot) will thank you.

App StorePlay Store